Constant hairballs on the floor
Swallowed hair is supposed to leave out the back. A hairball on your rug means it went the wrong way. Spruce fiber carries it down and through instead.

Purvio is built around the four problems cat owners fight most — using natural spruce fiber to move swallowed hair the right way, and salmon omega-3s to put less loose fur in to begin with.
Swallowed hair is supposed to leave out the back. A hairball on your rug means it went the wrong way. Spruce fiber carries it down and through instead.
Bringing up a hairball is the messy backup plan. When fiber moves the hair through the gut, there’s nothing left to come back up on your carpet.
Hairballs start on the coat — more shedding means more fur swallowed. Salmon omega-3s nourish the skin so your cat sheds less and shines more.
The gut is the conveyor belt that carries hair out the back. Real-meat protein and natural fiber help keep things moving smoothly, end to end.
Six real ingredients. No petroleum, no mineral oil, no fillers — just what your cat needs to move hair the right way.
58% Of Recipe
The number-one ingredient. Real muscle meat for protein picky cats actually want.
12% Of Recipe
Omega-3s nourish the skin so your cat sheds less loose fur to swallow.
10% Of Recipe
More real chicken for a treat even finicky cats finish in seconds.
Real Organ Meat
Savory organ meat cats love, packed with naturally occurring nutrients.
Natural Taurine Source
A natural source of taurine, an amino acid vital for feline heart and eye health.
18% Crude Fiber
Gently sweeps swallowed hair down and through — not back up as a hairball.
The longer you give Purvio, the more the spruce fiber and salmon omega-3s work together — less loose fur going in, and more of it leaving the right way.
Tap each milestone to view progress
In the first couple of weeks, the natural spruce fiber starts moving swallowed hair down and through — so there’s less to come back up.
As the salmon omega-3s build up, the coat holds onto more hair — so your cat sheds less and swallows less fur to begin with.
By six months, daily fiber has become part of the routine — keeping things moving the right way, end to end.
A full year of daily Purvio builds a simple habit around prevention — less hair in, and what does get swallowed leaving the safe way.
Here’s how Purvio compares to standard hairball gels and pastes on the things that actually matter.
Comparison reflects general differences between freeze-dried fiber treats and petroleum-based hairball gels and pastes.
Your order today is protected by our iron-clad 60-day 100% money-back guarantee. If your cat isn’t having fewer hairballs, if you’re still cleaning messes off the floor every morning, or if your cat simply turns up their nose at them, then at any time in the next 60 days just let us know and we’ll refund every single penny. No questions asked.
Everything cat owners ask before they start. If yours isn’t here, reach out — we’re happy to help.
It varies by cat, but many owners notice fewer hairballs and less hacking within the first 1-2 weeks as the spruce fiber starts moving swallowed hair through. The coat and shedding benefits from the salmon omega-3s build more gradually, over several weeks.
For the best results, give Purvio daily. Consistency matters more than anything.
Just real ingredients — Chicken Breast (58%), Salmon (12%), Boneless Chicken Leg (10%), Chicken Liver, Chicken Heart, and Natural Spruce Fiber. The salmon brings omega-3s for skin and coat; the spruce fiber is what sweeps swallowed hair the right way.
No petroleum, no mineral oil, no artificial fillers.
That’s exactly the problem this format was built for. These are freeze-dried, real-meat treats — not a greasy paste you have to smear on a paw or a pill you have to force down. Most owners say even finicky cats devour them in seconds.
If your cat has refused gels and pastes before, this is the format made to win them over.
Petroleum gels mostly grease the hair so it slides — and many cats refuse them, so they never get a steady dose. Purvio uses natural spruce fiber that physically carries the hair down and out the back, baked into a treat your cat actually eats every day.
No petroleum, no mineral oil, no mess.
Follow the feeding guide on the pack for your cat’s weight. They’re light at just 7.75 calories per piece, so they fit easily into a normal daily routine as a treat or food topper.
For steady hairball control, give them daily rather than just now and then.
Purvio is a treat made from real chicken, salmon, and natural spruce fiber — no petroleum, no mineral oil, no artificial fillers. It’s made for everyday use.
It’s a treat, not a medication. Because frequent hairballs, vomiting, or retching can sometimes point to a health issue, check with your vet if the symptoms keep up or your cat is on medication.
Orders typically ship within 24 hours. Delivery within the continental United States takes 2-5 business days. International shipping times vary by destination, generally 7-14 business days.
You’ll receive a tracking number by email as soon as your order ships.
Every order is backed by our 60-day money-back guarantee. If your cat isn’t having fewer hairballs within 60 days of receiving your order, contact us for a full refund — no questions asked.
Still have a question? Reach out to us and we’ll get back within 24 hours.
Real stories from real owners giving Purvio to their cats every day.
My cat would hack on the bedroom rug almost every night and it drove me up the wall. About two weeks on Purvio and the nightly hacking just stopped. I actually sleep through the night now without that awful sound.
I have two cats and someone was throwing up a hairball on the carpet every single morning. Since starting these, the messes have dropped to almost none. I'm not cleaning the rug before my coffee anymore, and honestly that's everything.
I've wasted money on gels and pastes my cat wouldn't touch — he'd shake them off his paw all over the kitchen. These freeze-dried ones he inhales in seconds. Finally something he'll eat every day without a fight.
I never liked greasing my cat with mineral oil every week. Purvio is just real chicken, salmon, and spruce fiber, and it works better than the paste ever did. Knowing exactly what's in it lets me feel good about giving it daily.
My long-haired girl hates brushing and sheds in clumps, which meant constant hairballs. A couple months on these and there's noticeably less loose fur, and her coat is softer and shinier. Fewer hairballs followed, just like they said.
I bought these for my senior cat half-expecting nothing. They worked so well I forgot how bad it was — until I ran out for a week and the hairballs returned immediately. Reordered on subscription and I won't let them lapse again.